Promoted Posts
For posts to appear in the promoted posts section, they must have “promoted” status at the time the weekly email goes out.
For example, if the weekly email is scheduled for Friday at 9am, any post that was promoted within the previous 7 days that is still promoted as of Friday at 9am will be included in the Promoted Posts section. If a post was promoted on Monday and demoted on Wednesday, however, it would not be included in the Promoted Posts section.
Posts that are promoted for over a week are only included in one Weekly Email, based on the date it was initially promoted.
Most Active Posts
Synthesis uses the following logic for calculating the Most Active Posts listed in the weekly email:
- First, posts are sorted in descending order on the total number of comments written one week in the past from the Weekly Email send time. This gives us our starting list of Posts with the most comments at the top.
- Next, the list is sorted in descending order on the total number of likes in the same time frame, moving posts with higher numbers of likes at the top.
- Finally, the list is sorted on the date stamp of the post so that newer posts get a little bit of a boost.